Marketing•
Home Staging Tips: How to Help Your Listings Sell Faster
Staged homes sell 73% faster and for 1-5% more. Practical staging tips for real estate agents, from DIY tricks to working with professional stagers.
2 min read
The blog
Insights on AI, real estate technology, and the future of property marketing.
Marketing•
Matterport Alternative for Real Estate Agents: When You Don't Need the Full 3D Scan
Matterport means a room-by-room scan and, for most pros, real hardware costs. See when uploading photos you already have to vProp gets your listing video out faster.
2 min read
Marketing•
HomeJab Alternative: When You Already Have Photos and Just Need the Video
HomeJab means booking a photographer and waiting for delivery. See when uploading the photos you already have to vProp gets your listing video out faster.
2 min read
Marketing•
Looking for a BombBomb Alternative? Here's What Actually Replaces It
BombBomb is built for personal video emails, not listing videos. If what you actually need is a video that markets the property, here's how vProp fills that gap.
2 min read
Marketing•
Luxury Real Estate Marketing: What Actually Differentiates a Top-of-Market Listing
Half of homes over $1 million are marketed with mediocre photos. What actually separates luxury marketing that works from an expensive version of the same generic listing.
2 min read
Marketing•
What Makes “Professional” Real Estate Photography? An Agency Buyer's Checklist
The word “professional” gets used loosely in real estate photography. Here's a concrete checklist for what it should actually mean, for agencies hiring and photographers pricing a premium.
2 min read
Marketing•
Real Estate Photography: The Complete Guide for Photographers & Agencies
How the real estate photography business actually works: what agents are paying for, how to build packages instead of a price list, and where photographers and small agencies actually scale past a one-person ceiling.
2 min read
Marketing•
Personal Branding for Real Estate Agents: Stand Out in a Crowded Market
With 1.5 million licensed agents in the US, standing out takes more than a headshot and a tagline. Here is how to build a personal brand that attracts the right clients.
2 min read
Marketing•
FSBO Scripts That Actually Get a Callback
FSBO sales hit a record low of 5% in 2025, and most of those sellers already have a buyer. A realistic look at who's actually worth calling, and scripts that don't lead with a pitch.
2 min read
Marketing•
Real Estate Photography Packages: How to Add a Profitable Video Upsell
Practical shooting habits and a same-day pitch that help real estate photographers and media agencies turn every listing shoot into a paid video package, without extra gear or reshoots.
2 min read
